Our sales team is comprised of natural products industry professionals.

We have four Market Sales Managers – one in NorCal, one in SoCal, one in the PNW and one in Arizona.  We have nine Territory Sales Managers - three TSM's in NorCal, three TSM's in SoCal, and three TSM's in the PNW, a Sales Director in the PNW and Kevin Crozier who manages the company and several primary grocery accounts. All Sales Managers (13 Sales Professionals, including Kevin Crozier) are responsible for field sales activities and retail accounts. Our team also includes four full-time administrative personnel located in our Citrus Heights, California office.

EXECUTIVE MANAGEMENT TEAM

Kevin M. Crozier - President / Founder/ Business Development
Previous Key Roles: Director of Sales - Rainbow Light Nutritional Systems; Vice President of Sales - FruitSource Confections; Vice President of Sales - Good Earth Teas; President / Managing Director - KM Company

David Miner - Sales Director for All Regions and Natural and Conventional Retailers
Previous Key Roles: Territory Sales & Distribution Rep - Green Shoots Distribution, Portland, OR; Meat and Seafood Team Member - Whole Foods Market, Portland, OR and New Leaf Community Market, Capitola, CA

Sharon Robertson - Operations Manager
Previous Key Roles: KeHE Account Manager for Food Maxx also supporting Save Mart and Lucky Team. In-house Account Manager for Tree of Life/ Nature's Best / KeHE at Raley's for 14 years. Customer Service/Promotions Manager at Tree of Life West, Hayward, CA.  Experienced in Retail Management and Territory Sales in the Natural Foods Industry.

ADMINISTRATION TEAM

Jamie Loeffler - Distributor Liaison
Previous Key Roles: Supplier Relationship Manager Assistant - UNFI, Rocklin, CA; Accounts Payable / Purchasing Coordinator - Tyry, Inc.

JoHanna Carmouche - Sales Administrative Coordinator
Previous Key Roles: Leasing Consultant - FPI Management Inc.;  Black Jack Dealer - Thunder Valley Casino; Sales Associate - Any Mountain, the great outdoors store.

Karen Kurtz - Administrative Assistant/Receptionist
Previous Key Roles: Administration Assistant - Torres Electric Inc.; Veterinary Techology and Zoology Student - UC Davis; Customer Service Associate - Walmart/Amazon.

Catherine Lewis - Executive Director
Previous Key Roles: Background in Finance, Project Management, and Communications

THE OPTIMUM SALES TEAM

NorCal Sales Team

Jim Gomes - Territory Sales Manager; Retail Coverage: North Bay Area / North Coast Markets
Previous Key Roles: Senior Business Manager - Kimberly Clark Corporation, Business Manager - Acosta Sales and Marketing, Territory Development Manager - Bai Brands 

Michael Camarlinghi - Territory Sales Manager; Retail Coverage: Peninsula / South Bay / South Coast
Previous Key Roles: Territory Account Executive - Advantage Sales & Marketing; Sales Representative / Merchandiser - Hain Celestial; Customer Service Representative - Home Depot; Merchandiser - NS Sales; Merchandiser / Supervisor - Unlimited Services

Robin Schwartz - Territory Sales Manager; Central California Valley Fresno to Oregon Boarder /Reno /Tahoe, NV                                                                                                  Previous Previous Key Roles: Territory Account Executive – Advantage Sales & Marketing Northern California; Sales Representative – Hain Celestial Northern California: Merchandiser – NS Sales

SoCal Sales Team

Kim Carrier – Market Sales Manager; SoCal; Retail Coverage: Orange County / Los Angeles & Key Retailers  
Previous Key Roles: HBA/Buyer Department Manager - Mother’s Market & Kitchen; Esthetician - Satin Shin Care & Infinity Injectables

Marilee Rye - Territory Sales Manager; Retail Coverage: San Diego / Riverside / San Bernardino / Las Vegas
Previous Key Roles: Sales Representative - TNT Natural Sales; Sales Representative / Merchandiser - The Remington Group

Elena Vasilenka - Territory Sales Manager; Retail Coverage: Hollywood / Santa Monica / Los Angeles
Previous Key Roles: Elena has a degree in Holistic Nutrition and comes with over 14 years of sales experience in supplement, fitness and yoga industries. She was also a health and wellness consultant for The Ranch, a health spa in Malibu and is a published author

Joseph Olvera - Territory Sales Manager; Retail Coverage: San Luis Obispo / Ventura / San Fernando Valley / Pasadena
Previous Key Roles: Retail Sales Specialist - Advantage Sales & Marketing; Dairy/Deli Manager – Jons Marketplace; Receiver – Jons Marketplace. Joseph holds a degree in Business Administration. 

PNW Sales Team

David Miner - Sales Director; Pacific Northwest; Retail Coverage: Oregon / Southern Washington
Previous Key Roles: Territory Sales & Distribution Rep - Green Shoots Distribution, Portland, OR; Meat and Seafood Team Member - Whole Foods Market, Portland, OR and New Leaf Community Market, Capitola, CA

Charlene Warman – Territory Sales Manager; Retail Coverage: Eastern Washington / Idaho / Western Montana
Previous Key Roles: Owner / Manager - B & W Sales, PacNW

Patrick Case - Market Sales Manager; Pacific Northwest; Retail Coverage: Portland Area
Previous Key Roles: Sales & Logistics Manager – Crown Pacific Fine Foods, OR; PNW Regional Operations Manager, Green Shoots Distribution, Seattle, WA and Portland, OR; Territory Sales Rep, Green Shoots Distribution, Santa Cruz, CA; Operations Assistant, Odwalla Juice, Reno, NV

Susan Clancy - Territory Sales Manager; Seattle / Western Washington
Previous Key Roles: Territory Sales Manager - Kelly Foods; Account Executive - Presence Marketing, Mitzvah Marketing Seattle WA

Arizona / Nevada Sales Team

Angelina S. Fann – Market Sales Manager; Arizona
Previous Key Roles: Business Development Manager - Reeds, Inc.; Outside Sales Representative/Inside Sales/Office Manager – Acosta/Natural Sales; Regional Sales Manager – Market Connections Group; US Army Veteran

Marilee Rye - Territory Sales Manager; Retail Coverage: Las Vegas
Previous Key Roles: Sales Representative - TNT Natural Sales; Sales Representative / Merchandiser - The Remington Group